anello® was established back in 2005, having the name of our brand derived from an Italian terminology with the definition of “annual ring”, also known as the “tree ring”. Hence, the design of each item drew direct inspiration from tiny detail such as intricate patterns or prints in order to create designs which stood out. As a result, our unique bag comes in a variety of shapes, sizes, and materials to suit every kind of lifestyle and day-to-day activities.

Today, anello® has fans across the globe — from Japan and Southeast Asia to Singapore and beyond — who love our creations.We intend to grow as a global brand specializing in bags. We are passionate about developing better ideas each year, similar to the concept of a growing tree: the longer the age, the better its lifespan. Thereby, our goal is to design versatile items which are made for everyone and perfect any occasion.